![]() ![]() ![]() “We need to plant many seeds,” he would say, “because we don’t know which one of those seeds will grow into a mighty oak.”.Amazon motto, “Work hard, have fun, make history.”.In a talk at the 2018 Air, Space and Cyber Conference, Jeff described Amazon this way: “Our culture is four things: customer obsession instead of competitor obsession willingness to think long term, with a longer investment horizon than most of our peers eagerness to invent, which of course goes hand in hand with failure and then, finally, taking professional pride in operational excellence.”.Its most significant initiatives have often been criticized and even derided as folly. To say that Amazon is an unconventional company is an understatement. ![]() My summary and notes include the key lessons and most important insights from the book. This is my book summary of Working Backwards by Colin Bryar & Bill Carr. This insider's guide shares what “Being Amazonian” is like. Written by former executives who worked directly with Jeff Bezos. For the first time ever, Amazon’s 14 leadership principles are illustrated with real-world in-the-room examples. If you love business, and life, this book contains more wisdom than meets the eye. ![]()
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